Keyword Suggestion ToolWho can be the better than Google. Google adwords Keyword tool is so far the best free tool to choose the correct keywords. Just enter one keyword or phrase per line and it will come up with all the details.
Keyword Competition ToolThis tool takes a keyword and tells you how well your site by comparing it against the top sites for the entered keyword. It gives you a radar graph of a section of the results, this is the best part of it.
Multiple Ranking Checker ToolThis is the best and most user friendly tool to check the rank of multiple websites at a time. So at a time, you can check your website rank as well as your competitors website rank too.
SEO Analyzer ToolThis tool can be used to start off your optimization efforts. Amazing thing is this tool will save your previous records also and you can also download those reports as PDF. This report gives a detailed list of SEO components that might require a closer assessment with a web site.
Backlink Checker ToolI’ve seen many backlink checker tools out there in the market but most of them just tell you how many backlinks your website has. This tool is a way ahead of it and gives you all the necessary details of all of your backlinks like pagerank, dofollow/nofollow etc.